Assignment connects to the following Course Learning Objectives:
#5 Develop a strategic plan for a global business.
Assignment Purpose: Use a case study to strategic recommendations for a global business.
Assignment Description:
Details: CHOOSE ONE of the following cases:
Case 18: Tata Motors in 2014: Its Multibrand Approach to Competing in the Global Automobile Industry (CA 247 – CA 284)
Case 19: Deere & Company in 2014: Its International Strategy in the Agricultural, Construction, and Forestry Equipment Industry (CA 285-CA 294)
Case 20: Wal-Mart in Africa (CA 295- CA 305)
Complete a short Written Case Analysis (1-2 pages, not including a title page and references page)
(1) identify the pertinent issues their unique growth and implementation strategies from a global strategy regarding your chosen case.
(2) perform an analysis and evaluation highlighting their competitive advantages compared to their competition.
(3) propose a short action plan or recommendations based on that competitive advantage.
OF PARTICULAR NOTE:
This assignment asks you to review provided research, critically evaluate that information, and make recommendations based on that analysis.
You are not required to do additional research for this project.
Focus on the strategic recommendations.
For additional assistance, review the Guide to Case Analysis reading introduced in unit 3.
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