Unit 8 Assignment Topic: Compare and Contrast Selling Internationally

The following Assignment assesses the following course outcome:

MT453-5: Evaluate the key differences between international and domestic sales strategies.

Make sure to take the Hofstede cultural differences Learning Activity prior to attempting this Assignment.

We have many segments in our society with differing cultures and views of interpersonal relationships. When a company wants to work with international markets, we may see a wider diversity in these differences even when some countries are fairly homogeneous in their culture. When are faced with international differences we must adapt. Evaluating international differences can help you prepare for future sales calls to the specific markets.

Scenario (fictitious):

There is a farming cooperative in southern Mexico that wants to purchase some drones for soil assessment from your company Drones International (DI).

Your Director of Sales (Sherry Jones) is going to set up this meeting with the Purchasing Director of the Mexican Cooperative (Jorge Rodriguez).

Sherry Jones wants to hold the meeting at 10:00 am ET in their offices and her goal is to have the sale agreed to by the end of the meeting.

Based on what you learned from Hofstede’s cultural differences:

Checklist:

• Compare and contrast the cultural differences between the United States and Mexico for the initial negotiations meeting setup.
• Evaluate the impact of the cultural differences on the setup and goals for this meeting.
• Recommend the changes that would need to take place (based on the cultural differences you found) to reach the goal of the Director of Sales.

Submit your 500-word response in APA format with an additional title and references page with a minimum of two references to the unit Dropbox. You can consult APA Style Central accessed in the Academic Tools area for assistance with APA.

Access the rubric

Disclaimer: This exercise may include actual companies and brand names solely for instructional purposes; this exercise is not associated with any such actual company or brand name. All trademarks remain the property of their respective owners.