Pr exercise | Marketing homework help

 

Public Relations Exercise Prepare an organizational response to the following publicity issues. Please submit below.

  1. Your company makes baby furniture. There has been a slight increase in the number of complaints regarding the trays of high chairs failing to remain locked. No infants have been hurt, and the tray is no designed to keep the child in place, there is a belt that is designed to do that. What should the response of the organization be? What (if anything) should the firm say to the public?
  2. A member of the board of directors of your firm has been indicted on insider trading. What should the response of the organization be? What (if anything) should the firm say to the public?
  3. There is a current hostage situation at one of your corporate locations. What should the response of the organization be? What (if anything) should the firm say to the public?
  4. Your firm has decided to lay off 1/5th of its workforce, about 2200 workers. What should the response of the organization be? What (if anything) should the firm say to the public?
  5. Your firm has been charged with hiring illegal immigrants. What should the response of the organization be? What (if anything) should the firm say to the public?







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