Multiple choice questions test bank
Multiple Choice: (select the most correct response) 1. In the maturity stage of a product’s life cycle, a typical operations strategy would be: a. Increasing capacity.b. Short production runs.c. Cost minimization. d. Increases in process stability. 2. Which statement is true? a. The mission statement precedes analysis of external andinternal factors.b. Market segments are selected prior to development of themission statement.c. Functional strategy is formulated prior to corporate strategy.d. The marketing functional strategy dictates […]