Trade promotions, partnerships, sponsorships, and events | MKT498 Integrated Marketing Strategy | University of Phoenix
Trade Promotions, Partnerships, Sponsorships, and Events This week you will continue developing your marketing and communications plan for The Westside Coffee Company. The Westside Coffee Company has just created bagged ground coffee that it wants to start selling at its local grocery chain in the ground coffee section of the store. Create 2 proprietary trade promotion ideas to execute at the grocery stores […]