Delta Corporation has been very impressed with the progress it has made with its new product line and the new marketing approach that you recommended and instigated. As a result, it is now considering expanding this approach for its other product lines, providing them with the ability to market and sell all of its products online. However, it has not considered the implications for its […]

You have now reached the point in your Final Project where you can begin to think about the methods you will employ to examine your data. A useful approach is often to visualize how your data might look in matrix form. Your choice of analysis techniques will depend on the type of data you have collected, as well as your evaluation design: whether you are […]

Directional and nondirectional hypotheses can be easily interchanged according to the hypothesis the researcher is testing. For instance, a drug company might predict that a drug will help a subject lose weight while another drug company might predict that a drug will alter a subject’s weight. Describe a situation in which you would test a directional hypothesis. Be sure to state the independent variables (e.g., […]

Organization – Bank of America Research the various change models used by organizations today. After assessing these models, create a change model conducive to the Banking field, and that will work within your organization’s (Bank of America) culture. This model should serve to implement a strategic process that can help your organization integrate a change and respond to the internal or external driving forces that […]

  Section 1: Advocacy Rationale– This information can be found in Module 1 of the course material Section: 2: Policy Making Process-This information can be found in Module 1 of the course material Section 3: Building New Policy Agenda- This information can be found in Module 2 of the course material Section 4: Fake News- This information can be found in Module 3 of the […]

  Healthcare Management Project – Week 4 Component – Healthcare Organization Budgeting The following assignment description will discuss Organizational Budget Planning Requirement. the component of Organizational Budget Planning Using content from your text book, along with a minimum of 3 scholastic references that are no more than 5 years of age, discuss the Organizational Budget Plan within your organizational structure. Please note do not exceed […]

Please respond to 2 peers My Post:   The organizational structure, which provides counsel to all employees, lays out the official reporting linkages that regulate the company’s workflow. A thorough diagram of a company’s structure makes it simple to hire more staff and gives a flexible and ready method of growth. No a single correct organizational structure fits every business. A centralized organizational structure is […]

African Americans and Housing Discrimination Having read The Color of Law, you are now becoming an expert on housing discrimination in the United States.  You have been appointed to a commission on housing and must determine whether the federal government is responsible for finding a solution or remedy for the lasting effects of housing discrimination against African Americans.  Rothstein makes a powerful case in arguing […]

 Generating GrowthUsing the company you have selected for your Strategy Development Project, describe one idea to generate substantial top line revenue growth. As you describe and assess this potential move, refer specifically to Figure 4.1 (p. 77) in Chapter 4 of Sherman and to the other readings from this week to support your response. Do you predict your idea will generate short-term growth, long-term sustainable […]

This week you will obtain information on database marketing to support the Marketing Mix section of your Final Project. Database marketing centers on gathering customer-based information such as gender, age, occupation, and lifestyles. As an example, to better understand the wants and needs of patients and their families, the Happy Valley marketing director monitors activities on the long-term care center’s web page. Data is collected […]